You Can’t Spin Mother Nature

Here’s an excellent speech given to the Canadian Public Relations Society’s
National Conference by James Hoggan.

In this speech, Hoggan does a brilliant job of exposing what some of his cohorts have been doing (confusing the public on important issues like global warming) and the damage it is doing to the reputation of PR Firms.

This speech was given in oil-rich Alberta, of all places, and he was expecting a lot of push back. But instead he got a standing ovation. Well done Mr. Hoggan.